K-ray-Z Coatings & Mechanics
Auto Repair & Powder Coating · Garden City, KS · 2026
A bilingual English/Spanish website for a powder-coating and auto-repair shop, with an interactive spray-to-reveal hero and a 3D wheel configurator that lets customers preview the shop's real coating colors.
Services delivered
- Web Design
- Development
- Bilingual EN/ES
- 3D Wheel Configurator
- Local SEO Foundations
Context
K-ray-Z Coatings & Mechanics is a powder-coating and auto-repair shop in Garden City, Kansas, known locally for flashy metallic finishes. Its work spread through word of mouth and Facebook, with no website to anchor that reputation.
The problem
Customers had no place to see the shop's finishes, understand the process or request a quote outside of social media.
Strategy
Lead with what makes the shop memorable — the coatings themselves. Make color exploration interactive, keep the process transparent, and route every page toward a quote request. Serve the region's large Spanish-speaking audience with a full ES version, not a partial translation.
The solution
A fast, fully bilingual site with a spray-to-reveal hero, a real-time 3D wheel configurator using the shop's actual powder-coat palette, a step-by-step process section, and quote-first calls to action — with local-business structured data and the shop's real NAP details throughout.
Objectives
- Give the shop a professional home base beyond Facebook
- Let customers preview real coating colors interactively
- Make requesting a quote the obvious next step
- Serve English and Spanish speakers equally well